While we don't need to tell you, business is competive, and nowhere more so than online. Your potential customers will go to great lengths to research your industry, before finally buying a product or appointing someone for a service.
If there was ever a time to ensure your web copy is not just up to scratch and in keeping with professional standards, but also compelling, gently persuasive and leaving potential clients feeling that there's no other choice, it's now.
Google's New Rules: This is especially so since Google formally announced their website content recommendations in late 2015, whereby creating valuable website content includes attention to correct grammar and spelling for maximising search results ranking. In other words, websites with poorly expressed and constructed text are now vulnerable to dropping lower in ranking or potentially even disappearing into the nether regions of cyberspace.
Also, a poorly written website, in readers' minds, equates to poor service and results. They'll hit 'next' faster than you realise.