Blogs

& Social Media

Blogs are one of the most powerful forms of communication available online. They are a running commentary of your opinions, ideas, observations or experiences, and help establish you as an expert in your field. We'd like to help you get them out there in an engaging way that helps build your image, reputation and following. Of course, your blog can also be posted to your website for extra mileage.

While blogs can take any angle that best suits you, they should also be designed from the outset with your readership demographics and goals in mind. We know that you know your core business better than most, but do you know the essential elements to writing a successful blog? We do. For a start, they include killer headings, carefully crafted content, and a consistent voice. Then there's the punchy opening line, or grab, a closing call to action, and other elements that make great blogs streak ahead of the rest.

What really puts your online presence over the top, of course, is active linkage on social media. From Facebook to Twitter and LinkedIn, social media lets people know what you're up to, and keeps you in front of people and top of their mind when they decide to act. It's an essential part of any online strategy.

While you're doing your real job, Articul8 can be at the keyboard creating compelling online content that keep readers coming back for more.

Example:
Real Estate Blogs; What's Your Angle?

writing for results
writing for results

Commentary on your local market (with a gently persuasive element, of course)?

Fun, quirky stories and experiences? As an agent, we're sure you'd have many - and we're sure people would love reading something fun and different?

Recent sales? But perhaps only if they're interesting. No one really wants to hear you blowing your own trumpet, but they might want to hear the story behind the sale, the different approach you took that got it over the line, etc.

Expert advice about the property market? Or investing? Or selling or buying?

Motivational and/or inspiring? Many successful agents have lots to share about life and success. Do you?

Personal? And perhaps only to the degree that presents you as a real, down-to-earth person behind the stereotypical agent.

Community involvement? A local who loves the area and knows the community, the local market and its buyer drawcards.

Want to talk? Or get blogging? Or get us blogging for you? Just Get in Touch


Articul8: Crafting Winning Words That Work Wonders.